posts tagged ‘Methodology

Strategically speaking

By James Caldwell | Published: May 16th, 2012

I was asked the other day about strategy and what that meant for client engagements. Obviously an open ended question, with few parameters. There was no use case study to help construct a foundation nor was there any sense of timeline for this imaginary engagement. So I gave my best response at the time but I have been thinking about ever since.

Positive Deviance

By James Caldwell | Published: November 11th, 2010

On Wednesday, November 10, 2010 I participated in a session that dealt with the practice of Positive Deviance (called PD after this). This conversation was facilitated by Erika Bailey who calls herself a ‘Human Systems Consultant’. I have had the good fortune of talking with her in the past but I never had the opportunity to hear her speak.

The Power of Positive Deviance

The Power of Positive Deviance

Appreciative Inquiry

By James Caldwell | Published: July 3rd, 2010

Appreciative Inquiry was first conceived in 1986 by David Cooperrider and Suresh Srivastva while they were studying an organization. In this study they interviewed half the organization looking for “problems to be solved” and the other half looking for “miracles to be embraced”. What they discovered was that the information they collected was significantly different in each case.

Appreciative Inquiry Cycle

Appreciative Inquiry Cycle

Help me first – more meaningful ROI

By James Caldwell | Published: June 19th, 2010

Businesses always want to increase their ROI. This is a pretty straight forward statement and one which no one ever argues against. The question of “How do we, as a company, increase our capital within the confines of our set marketing and advertising budget?” is an issue every company has.