posts tagged ‘Open Source

It has to be Readable

By James Caldwell | Published: February 11th, 2011

There are so many key phrases in the design industry and for the last decade the technology industry has supplied the design industry with even more jargon. We now talk about sustainability, ROI, stakeholders, experiential design and usability as we have evolved from paper, to screen, to multitouch to gestural… and the list keeps growing. But every time I sit down with clients I try and take them back to the core purpose of having empathy with their audience and making sure that their message is eminently readable.

Readability

An exercise in readability.

BookCamp Toronto 2010

By James Caldwell | Published: May 17th, 2010

My initial thoughts about the day were: “Okay so it is supposed to be the first nice day this week and I am going to BookCamp Toronto 2010 to sit inside Robarts Library all day and listen to and participate in various discussions.” I was conflicted, I really needed a sunny day and I wanted to be outside but thankfully the weather wasn’t nice this day as it turned out to be overcast and even threatened to rain.

Welcome to BoockCamp 2010

Welcome to BoockCamp Toronto 2010

Bookcamp Toronto 2009

By James Caldwell | Published: June 9th, 2009

On Saturday June 6th of this year Bookcamp Toronto was held at the University of Toronto. It was the first time it was held and I believe the event surpassed the organizer’s expectations. They put on a wonderful event, brought in great speakers and were even able to provide everyone with a great free lunch, which was donated by Booknet Canada.

Reading the Future

By James Caldwell | Published: February 3rd, 2009

Last week I participated in a sLab Exploration session identified as ‘The Smartbook Project: Rethinking the Book’ at the Ontario College of Art and Design. In attendance were a diverse crowd of people, from students, librarians (information sciences) and user interface specialists to a physics professor from the University of Toronto. And within the hours that followed, this group partook in an intriguing exploration into what might end up being the future of the book.

Paperless reading

Paperless reading

Pfizer Sales Force Automation Tool

By James Caldwell | Published: January 4th, 2009

The task at hand was to build Pfizer’s internal sales force application tool for their US sales team of over 45,000. This was a project that grew out of a need for better efficiency in sales within Pfizer and kept Thirst very busy for the next three years.

EngageMe: A Fresh Approach

By James Caldwell | Published: January 4th, 2009

EngageMe addresses a key infrastructure shortcoming of today’s Internet: the inability to find people across social networks and communications environments based on interests that users have in common.