This e-zine made its move to being an online publication and performed spectacularly well. The viewership numbers after the redesign were up substantially.
posts tagged ‘Social’
E-zine Explodes Online
By James Caldwell | Published: January 4th, 2009
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Posted in Publishing | Tags: Case Studies, Editorial, Identity, Internet, Social
Discover Card Contest
By James Caldwell | Published: March 12th, 2010
Remember when you were a student at University? Now do you remember the kiosks within the front doors of your educational institution. Well for me this all came rushing back while designing this Discover Card microsite. But I have to admit I would have liked this type of interaction better than the hard sell method of yesteryear and I know it worked for Discover Card.
IBM’s w3 Intranet
By James Caldwell | Published: January 3rd, 2009
A portion of IBM’s intranet had to be accessible by a dial-up connection but in keeping with the rest of their intranet. (also design by IAB) This particular micro site was to have everything to entice a sales associate to return regularly for updated information.
EngageMe: A Fresh Approach
By James Caldwell | Published: January 4th, 2009
EngageMe addresses a key infrastructure shortcoming of today’s Internet: the inability to find people across social networks and communications environments based on interests that users have in common.
Posted in Independent, Technology | Tags: Advertising, Identity, Internet, linkedin, Open Source, Social, Taxonomy
E-zine Explodes Online
By James Caldwell | Published: January 4th, 2009
continue reading »
Add First Comment
Posted in Publishing | Tags: Case Studies, Editorial, Identity, Internet, Social
Discover Card Contest
By James Caldwell | Published: March 12th, 2010
Remember when you were a student at University? Now do you remember the kiosks within the front doors of your educational institution. Well for me this all came rushing back while designing this Discover Card microsite. But I have to admit I would have liked this type of interaction better than the hard sell method of yesteryear and I know it worked for Discover Card.
IBM’s w3 Intranet
By James Caldwell | Published: January 3rd, 2009
A portion of IBM’s intranet had to be accessible by a dial-up connection but in keeping with the rest of their intranet. (also design by IAB) This particular micro site was to have everything to entice a sales associate to return regularly for updated information.
EngageMe: A Fresh Approach
By James Caldwell | Published: January 4th, 2009
EngageMe addresses a key infrastructure shortcoming of today’s Internet: the inability to find people across social networks and communications environments based on interests that users have in common.
Posted in Independent, Technology | Tags: Advertising, Identity, Internet, linkedin, Open Source, Social, Taxonomy