da Costa Talent recently decided that they needed an online presence. They have expanded over the years to the point where they have numerous agency clients (talent) that need to be quickly referenced by their industry clients. In a time where businesses are connected online, images of their talent on their own office walls was no longer severing their purpose.
posts tagged ‘Case Studies’
The New York Daily News Online
This was a very involved online extension of a well respected and time honored print brand. The look and feel of the New York Daily News in its traditional printed medium is unmistakable to every New Yorker and so the task at hand was formidable. The starting point was the clean up of a trusted and familiar logo in order to extend it online and then the redesign of the digital ‘look and fell’ for the newspaper.
Univision moves Online
Univision decided to make their move online. As a result, Univision’s new hispanic portal contains separate channels for content and an online shopping experience specifically designed for their culture. These designs enabled Univision to take new market share and solidify the hispanic market in the United States.
Newsweek moves Online
The New York Daily News Online
This was a very involved online extension of a well respected and time honored print brand. The look and feel of the New York Daily News in its traditional printed medium is unmistakable to every New Yorker and so the task at hand was formidable. The starting point was the clean up of a trusted and familiar logo in order to extend it online and then the redesign of the digital ‘look and fell’ for the newspaper.
Univision moves Online
Univision decided to make their move online. As a result, Univision’s new hispanic portal contains separate channels for content and an online shopping experience specifically designed for their culture. These designs enabled Univision to take new market share and solidify the hispanic market in the United States.
